All terms

Editorial Policy

A public statement of how content is created, reviewed and corrected.

Key takeaways

  • Editorial Policy is a public statement of how content is created, reviewed and corrected.
  • Describe how topics are chosen, who writes and reviews, and how sources are checked.
  • Avoid: publishing a policy nobody follows.

What is Editorial Policy?

Editorial policies (sourcing standards, review process, corrections policy) are increasingly expected, especially in YMYL niches.

Why Editorial Policy matters for EEAT in 2026

An editorial policy explains how your content is researched, written, reviewed and corrected. It shows readers the standards behind every page.

For a wider view of where this fits, see our full EEAT glossary or explore the Strategy and Audits service we run for clients.

How to apply Editorial Policy on your site

Knowing the concept is only half of it. Work through these steps in order to put Editorial Policy into practice on your own pages:

  1. Describe how topics are chosen, who writes and reviews, and how sources are checked.
  2. Explain your corrections process and any use of AI tools.
  3. Link to the policy from articles and your About page.

Common mistakes to avoid

Most sites that struggle with Editorial Policy fall into the same traps. Check your pages against each of these before moving on:

  • Publishing a policy nobody follows.
  • Copying another publication's policy word for word.
  • Hiding AI use instead of explaining how it's checked.

Questions about Editorial Policy

A public statement of how content is created, reviewed and corrected.

An editorial policy explains how your content is researched, written, reviewed and corrected. It shows readers the standards behind every page.

Start here: describe how topics are chosen, who writes and reviews, and how sources are checked. Then explain your corrections process and any use of AI tools.

The most common is publishing a policy nobody follows. Another is copying another publication's policy word for word.

Want this done on your site?

Send a couple of lines about your site and we'll tell you where we'd start.