Electrical work that finds you, not the lead platforms.

From consumer unit upgrades to EV charger installs and emergency callouts, customers search before they phone. We build the local search presence that makes your number the one they ring.

Start a project

What you get

  • Google Business Profile rebuilt with correct categories and areas
  • Directory and citation cleanup for consistency
  • Review routine tied to completed jobs
  • Local, service and credential schema applied
  • Pages for rewires, consumer units, EV chargers, EICR, lighting

Where it goes wrong

The problem

The electrical trade is squeezed between directories you pay to appear on and lead platforms that sell your enquiry to three rivals. Your own site, the one asset nobody can take away, often has no page for the services people actually search for.

What we change

A site structured around your real services and real patch: consumer units, rewires, EV chargers, EICR testing, emergency callouts, each with its own page, backed by a business profile and review rhythm that earns the map pack.

What electrician SEO covers

Map pack rankings

Business profile categories, service areas, photos and attributes configured properly, with a review routine that builds steadily rather than in suspicious bursts.

Service pages

One page per service: rewires, consumer units, EV chargers, EICR, lighting, fault finding, emergency callouts. Each answers pricing, timescale and process questions up front.

Area coverage

Pages for the towns you genuinely serve, written with local detail and real jobs, not a hundred cloned pages with the place name swapped.

Emergency visibility

A dedicated callout page and profile signals that capture out-of-hours and urgent searches, where intent is highest and competition is thinnest.

Credentials up front

NICEIC, NAPIT or Part P registration, insurance and guarantees displayed where buyers look for them, with schema so search engines understand them too.

Enquiry tracking

Calls and form fills attributed to pages, so you know which services and areas your website actually wins and where to push next.

How we work

  1. Audit

    Current rankings, map positions, profile health and reviews reviewed against the competitors who actually show up in your patch.

  2. Foundations

    Profile rebuilt, listings cleaned up, site speed and mobile experience fixed so nothing downstream is wasted.

  3. Build Out

    Service and area pages shipped, job photos and proof added, review requests built into your job completion routine.

  4. Grow

    Monthly review of enquiries and positions, expanding into the services and areas where the data shows untapped demand.

What you get

People search for electricians by job and by area, so the work builds pages for both on a strong local base.

Local foundation

  • Google Business Profile rebuilt with correct categories and areas
  • Directory and citation cleanup for consistency
  • Review routine tied to completed jobs
  • Local, service and credential schema applied

Service and area pages

  • Pages for rewires, consumer units, EV chargers, EICR, lighting
  • Emergency callout page for urgent searches
  • Area pages for the towns you genuinely serve
  • Credentials and guarantees surfaced where buyers look

Ongoing

  • Monthly ranking, map pack and enquiry tracking
  • New service and area pages from demand data
  • AI assistant recommendation testing for local prompts

How we differ

AreaTypical approachOur approach
EnquiriesDirectories and lead feesDirect calls you keep
ServicesOne generic services pageA page per service, each able to rank
Emergency workMissed entirelyDedicated page and profile signals
CredentialsBuried in the footerUp front, with schema

Fit check

It suits electricians who want direct enquiries rather than relying on directories.

A good fit if

  • Electricians and electrical firms wanting direct enquiries
  • Businesses growing EV charger, EICR or rewire work
  • Tradespeople ready to collect reviews and job photos

Probably not for

  • Anyone relying entirely on directories by choice
  • Firms wanting rankings without service-specific pages

Questions

A complete Google Business Profile with steady reviews, one well-written page per service, and area pages for the towns you cover. That combination beats directory listings because it is an asset you own.

Yes, arguably more than for large firms. Local searches for electricians are high-intent, and a sole trader with strong reviews and clear service pages can outrank national directories in their own patch.

Map pack improvements often show within weeks of fixing the profile and starting review generation. Service and area pages typically take two to four months to rank.

Yes. A single services page cannot rank for rewires, EV chargers and EICR testing at once. One page per service lets each rank for its own searches and answer that buyer's specific questions.

EV charger demand is growing fast and competition is still thin in most areas. A dedicated page covering charger types, costs, grants and installation timeframes is one of the best opportunities in the trade right now.

Over time, yes. Owned rankings compound while directory visibility stops when the payment stops. Most electricians taper directory spend as direct enquiries grow.

Make your number the one they ring

Tell us your services and your patch. We will show you who wins those searches today and the fastest route past them.