We design and build direct-to-consumer brand sites and high-converting online stores on Shopify or a custom headless front-end over Shopify. Product pages, category pages, and brand stories that convert and rank.
Start a projectWhy it matters
Most product page advice treats it like a template. We redesign yours around how people actually buy: proof above the fold, scannable specs, an FAQ block (which also adds FAQ structured data Google can show in results), a 'works with' section for cross-sell, and a sticky add-to-cart on mobile.
A category page needs 250 to 400 words of real copy, a short buyer's guide, and 4 to 8 FAQs. We design these so they feel editorial, not stuffed, and they catch the long tail of category searches that drive discovery over time.
Founder story, sourcing, sustainability, manufacturing, testing. These pages become the trust spine of the site and are the kind of content AI tools tend to draw on when summarising your category (no platform guarantees inclusion).
DTC buyers usually arrive from a social post or an ad, land on a product page cold, and decide within seconds whether to keep scrolling. We design the first screen around the single strongest proof point (a review count, a founder claim, a before-and-after), then structure the rest of the page around the objections that stop a first-time buyer: sizing, shipping cost, returns policy, and how it compares to what they already use.
Acquisition is only half the job. We build order tracking pages, a simple loyalty or subscription explainer, and a 'how to use it' guide linked from the confirmation email, all designed to reduce support tickets and encourage a second order without relying purely on email marketing.
A custom Next.js or Hydrogen front-end over your Shopify backend
Layout built around buying psychology, structured data, sticky add-to-cart, FAQ
Buyer's guides, FAQs, internal linking
Founder, sourcing, sustainability for Google's trust signals
Category hubs, comparison pages, gift guides
Either. A Shopify-native rebuild (Liquid theme) for smaller catalogues, or a custom Next.js front-end over Shopify for brands that want full design control.
Yes. We map old URLs to new ones, keep the URL structure where we can, carry over structured data, and watch rankings for 90 days after launch.
Yes. Recharge, Skio, Bold, and Shopify's own B2B and wholesale tools all integrate cleanly into the front-end we build.
Yes. Order tracking, subscription management, and 'how to use it' guides are part of the build where relevant, since they reduce support tickets and support repeat orders.
Do you replace Shopify or work on top of it?
Either. A Shopify-native rebuild (Liquid theme) for smaller catalogues, or a custom Next.js front-end over Shopify for brands that want full design control.
Either. A Shopify-native rebuild (Liquid theme) for smaller catalogues, or a custom Next.js front-end over Shopify for brands that want full design control.
Yes. We map old URLs to new ones, keep the URL structure where we can, carry over structured data, and watch rankings for 90 days after launch.
Yes. Recharge, Skio, Bold, and Shopify's own B2B and wholesale tools all integrate cleanly into the front-end we build.
Yes. Order tracking, subscription management, and 'how to use it' guides are part of the build where relevant, since they reduce support tickets and support repeat orders.
Tell us about the project. We'll reply within one working day with a scoped next step.